Posts tagged attraction marketing
Attraction Marketing’s First Rule
Mar 15th
Know Your Target Market:
When I first got into the network marketing industry, I was at a big meeting in a hotel auditorium. The people leading that meeting got up and drew all their X’s and Os’s on the board. Almost reminded me of a football playbook. Then they talked about the product and how easy it was to go out and prospect this to others. They said that people will be falling over themselves to get to you. Does any of this sound familiar?
First thing we had to do is make a list of one hundred people that we know. Do you know one hundred people? If you do you have a lot of friends. Most people would write down all their family and friends. Uncle Joe, Auntie Jen and on it went.
The auditorium is filled with excitement. We all are roaring to go. I am ready to go out and have my first meeting at my house. I call everybody on the list. Not as many show up as I would like, but it’s my first meeting. How many showed up at yours? How many still claim to be your family and friends? You do this because you were told to by your leaders right? You want to succeed at this don’t you? They are your leaders and they are successful and this is how they do it….right?
Let me tell you, there is a better way. You must know your target market. I love hockey. If I wanted to start a hockey team I would go out and look for hockey players. People that understand and play the game of hockey. I would not go and talk to Uncle Mike or Auntie M. They don’t even know what hockey is.
There is a 95% failure rate in the MLM industry. Why? They are talking to all the wrong people. You must focus your attention on other network marketers. They know the business and have proven that they are interested and willing to try anything that will help them succeed. You don’t have to explain to them how an MLM business works. They already know. This is your target market.
I mean lets get real here. Would you really want to talk to your brother who has a “9 to5 Job” mentality, or to Kim Barnes, who is already working hard in an MLM business, but just hasn’t put all the pieces in place yet? Don’t waste your time sticking fliers on cars in the mall parking lot. Lazar target your energies toward the people who are looking and ready for what you have to offer. Target all those other network marketers out there.
When you finally discover and learn who your real target market is, you now can be very focused as to what their needs are and how you can offer them the solution that they are looking for. That will be coming in rule #2 of attraction marketing.
The world only has three types of people in it. There are those that make things happen. There are those that stand by and watch things happen, and there are those that say, “what in the world just happened?” Which one of these people are you?
Want to find out more about Nicholas Lord, then visit my site on how to choose the best Attraction Marketing for your needs.
Attraction Marketing: Are We Creating Relationships via Magnetic Sponsoring Techniques?
Feb 27th
Magnetic Sponsoring is a rather common term in the arena of network marketing. Most people have heard of it. As a network attraction marketing system that was developed and promoted by Mike Dillard, Magnetic Sponsoring has received a lot of press since its day view. Let’s analyze what this program has to offer, what is it’s purpose and why it’s unique and valuable.
What is Magnetic Sponsoring About?
Magnetic Sponsoring is a unique solution to a real problem for most network marketers. The problem of recruiting and positioning yourself as a leader. That’s probably the best thing and only thing that I can tell you about this concept. The system will enable you to have success in your multi-level marketing business by attracting and recruiting great people into your business.
Magnetic Sponsoring teaches you to develop your reputation as a trusted expert in your field. This means that instead of having to chase people for the sake of telling them about your opportunity and risking irritating and alienating your prospects, you become attractive to them as a business associate. People come to you. This solves the common problem of prospecting. You become a farmer instead of a hunter.
Think about this for one moment. One of the real pains for most people is chasing down prospects. Cold Calling prospects is a huge issue for most people. With Magnetic Sponsoring you can finally forget about this! The number of professionals who actually like cold-calling is… well, non-existent! Most of us would rather workout 3 times a day than pick up the phone and call a perfect stranger. So why do it?
The Fundamentals of Magnetic Sponsoring is this:
You learn about attraction marketing, including how to effectively create an online presence that funnels prospects and customers to you – you don’t have to do any chasing and begging.
You learn about the funded proposal system. Funded proposals position you to earn money from the beginning. This helps you sustain growth in your business from the first moment and helps you keep the momentum going during critical growing stages.
You learn how to continue to grow your downline and business with advanced techniques and strategies.
All these things are important. But my favorites to talk about are attraction marketing and funded proposals.
Attraction Marketing To the Rescue
Attraction marketing is such a great concept, and it works. This is not some sort of mumbo-jumbo either, it’s a specific system that can be learned and put into action for getting people to notice you and your products and opportunity. Once you have that set up people will be asking you if they can join your business!
It’s in your best interest to operate your business using these techniques because the prospects who you meet are usually excited and ready to get started!
Offer Value through a Funded Proposal
The other thing that I really get excited about is the concept of funded proposals. A funded proposal is when you over deliver on value by selling a fairly inexpensive product to your target market. When a customer purchases this product, a few things occur.
First you’ve obtained a targeted qualified prospect – buy purchasing the funded proposal product, they’ve shown a keen interest in you and in what you may be offering. There is a great chance that this prospect may even join your primary opportunity.
Second, the sales from your funded proposal help with financing the marketing expenses to run your business. For these reasons, funded proposals are very effective and is a smart business decision to leverage!
So as I see it, Attraction Marketing is a key concept that must be applied in order to be successful at any online or network marketing business. Become the hunted, instead of the hunter. Be the leader instead of the rookie.
Learn more about Attraction Marketing and how to automate these strategies using online attraction marketing systems. Visit Nicholas Lord’s site where you can find out more about Magnetic Sponsoring and what it can do for you.
How I Earn 250k A Year
The Renegade Network Marketer
